Sunday, September 20, 2009

Innovation vs. Creativity

Innovation won’t exist without creativity; to be innovative you must Come up with or find creative ideas.

Creativity is the ability to present traditional ideas in magnificent way or create meaningful new ideas, forms, methods or imagination. Innovation on the other hand is implementing the great ideas into the marketplace in the form of a new product or service.

Innovation is the practical application of creativity into something that has an impact. So, it’s about action more than simply great ideas. Creativity is the first and a necessary but not sufficient component of innovation. Creativity may exist on it’s own. It need not have a goal or purpose, but Innovation must have a beginning in creativity.

Certainly not all creative ideas can be innovative, creative ideas are easy to come up with and there are many of them, but not all of them easy to be implemented.

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