Creativity and Innovation

As many of us have already said, creativity and innovation go hand in hand with each other. Each is equally important in design. From what I understand, creativity is the generation of new ideas and concepts and innovation is a new way of doing something. I was recently roaming around the internet and I found a great example of the innovative. Supposedly Ford is coming out with a Fusion Hybrid and the dashboard in the car is digital and gives the driver a rather computer savy experience. What was once a plain old plastic dashboard with gauges and numbers has now been transformed into a sleek and sophisticated digital design. The digital dashboard is just a new way of looking at an old design. But in building this digital dashboard creativity was also needed. In my opinion a person can be creative without being innovative but not the other way around. So in a way the two terms are married to one another. Below is the link to the video about the Ford Fusion hybrid with its digital dashboard. It is very cool =)

http://www.businessweek.com/innovate/next/archives/2008/12/inside_fords_sm.html

http://www.youtube.com/watch?v=5dRzx7YGBNM&feature=player_embedded