Twitters business model is currently a point of extreme interest in the online community right now. Alot of thought has gone into how to take this open platform tool and make a profit off it. BusinessInsider.com actually just held a contest to see who could come up with the best revenue model for the company. To date they have raised almost 55 million in venture capital which will be used to cope with the new "active users which have increased 900% in a year even more if the thousands of api's are taken into account". Amazing considering the company only employees a team of 29 people.
Currently twitter is in the process of creating a series of websites that collect tweets about certain topics or by a selected group of people. The advertising revenues from this sites such as ExecTweets (a tweet site for executives) and March Tweetness (a website that collects posts about the up coming March Maddness) has started to next the company its first real revenue since it began. Overall twitter already has taken its seat in society and its just a matter of time until it becomes its own corporate giant.
(www.businessinsider.com/.../11-twitter -business-plans-for-your-review - )
No comments:
Post a Comment